Sentiment analysis, also known as opinion mining, is a mechanism for understanding the natural disposition that people possess towards a specific topic.The age of Internet has changed the way people express their views. It is now done through blog posts, online discussion forums, product review websites etc. When someone wants to buy a product, they will look up its reviews online before taking a decision. The amount of user generated content is too large for a normal user to analyze. So to automate this various sentiment analysis techniques are used. Business strategy will be increasingly shaped by insights from the growing world of online data that lies outside of internal reporting systems for example social media data. New tools are to be developed for processing and analyzing social media data and save peoples time. The system would generate the best results in terms of sentiments of the users who have previously used the analysis tool.
Article Details
Unique Paper ID: 144523
Publication Volume & Issue: Volume 3, Issue 12
Page(s): 187 - 191
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