Data Inaccuracy in Search Engine Optimization

Data Inaccuracy in Search Engine Optimization
Author(s):
Shiva Saini, Ganesh Verma, Akshit Mudgal
Keywords:
Data Inaccuracy,Digital Marketing, Google Algorithms, Google Search Engine, Page Rank, Search Engine Result Page, SERP, Search Engine Optimization, SEO, Website Analysis, Website Marketing.
Abstract
Search Engine Optimization (SEO) is the process of getting website traffic from the free or organic search results on various search engines by optimizing the website and making it more search engine-friendly. SEO thus helps in obtaining higher positions in search engine resultpages across a range of detailed combination of keywords or key-phrases entered by the search engine users. It is the subset of Digital Marketing and is often considered as its most technical part. Moreover, it is widely used in the E-Commerce industry.
Article Details
Unique Paper ID: 144648 Publication Volume & Issue: Volume 4, Issue 1 Page(s): 363 - 366
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