A Situational Analytic Method for User Behavior Pattern in Multimedia Social Networks
Author(s):
GORANTLA RAJENDRA, G.V. RAMESH BABU
Keywords:
Abstract
The past decade has witnessed the emergence and progress of multimedia social networks (MSNs), which have explosively and tremendously increased to penetrate every corner of our lives, leisure and work. Moreover, mobile Internet and mobile terminals enable users to access to MSNs at anytime, anywhere, on behalf of any identity, including role and group. Therefore, the interaction behaviors between users and MSNs are becoming more comprehensive and complicated. This paper primarily extended and enriched the situation analytics framework for the specific social domain, named as SocialSitu, and further proposed a novel algorithm for users’ intention serialization analysis based on classic Generalized Sequential Pattern (GSP). We leveraged the huge volume of user behaviors records to explore the frequent sequence mode that is necessary to predict user intention. Our experiment selected two general kinds of intentions: playing and sharing of multimedia, which are the most common in MSNs, based on the intention serialization algorithm under different minimum support threshold (Min_Support). By using the users’ microscopic behaviors analysis on intentions, we found that the optimal behavior patterns of each user under the Min_Support, and a user’s behavior patterns are different due to his/her identity variations in a large volume of sessions data. Finally, we identify some common properties of the most popular multimedia content.
Article Details
Unique Paper ID: 145792

Publication Volume & Issue: Volume 4, Issue 11

Page(s): 277 - 283
Article Preview & Download


Share This Article

Join our RMS



Conference Alert

NCSEM 2024

National Conference on Sustainable Engineering and Management - 2024

Last Date: 15th March 2024

Latest Publication

Call For Paper

Volume 10 Issue 10

Last Date for paper submitting for March Issue is 25 June 2024

About Us

IJIRT.org enables door in research by providing high quality research articles in open access market.

Send us any query related to your research on editor@ijirt.org

Social Media

Google Verified Reviews

Contact Details

Telephone:6351679790
Email: editor@ijirt.org
Website: ijirt.org

Policies

Important Links

Browse Rsearch papers