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@article{190674,
        author = {Sonal Gogri},
        title = {Short Case: Boat Lifestyle: Redesigning the Product Mix for the Next Growth Wave},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {8},
        pages = {1053-1054},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=190674},
        abstract = {},
        keywords = {},
        month = {January},
        }