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@article{202901,
        author = {Kushal Mehta},
        title = {The Quiet Revolution on the Showroom Floor: How AI-Driven Workflows Are Reshaping the U.S. Home Remodeling Showroom Business},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {12},
        pages = {7775-7781},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=202901},
        abstract = {The United States home remodeling industry, valued at roughly USD 593 billion in 2025 and projected to exceed USD 688 billion by 2029, has historically operated on workflows that look remarkably similar to those of two decades ago: walk-ins, paper measurements, hand-written quotes, and inconsistent telephone follow-ups. This paper examines how a new generation of technology, particularly artificial-intelligence agents for lead capture, qualification and follow-up, augmented reality (AR) and virtual reality (VR) visualization, and integrated customer relationship management (CRM) platforms, is restructuring the kitchen, bath and broader remodeling showroom business model. Drawing on industry data from the Joint Center for Housing Studies at Harvard University, Mordor Intelligence, GMI, Harvard Business Review and Massachusetts Institute of Technology lead-response research, and case observations from Amplionix LLP showroom-technology engagements, we show that showrooms that migrate from manual to AI-augmented workflows can compress lead-response time by an order of magnitude, increase qualified-lead conversion by an estimated 30 to 50 percent, recover after-hours inquiries that previously went unanswered, and reduce staff time on routine administrative tasks by approximately 45 percent. We also examine the limits of automation, integration debt with legacy field-management software, and the organizational changes required for successful adoption.},
        keywords = {AI lead qualification, automated follow-up, augmented reality visualization, CRM integration, home remodeling, kitchen and bath showroom, lead response time, sales workflow automation, virtual showroom.},
        month = {May},
        }