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@article{210675,
        author = {Dr Shumpenthung Ezung and Razouvolie Tsurho},
        title = {RISE OF ENTREPRENEURSHIP IN NAGALAND: CHALLENGES, PROSPECTS, AND THE CHANGING ASPIRATIONS OF NAGA YOUTH},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {13},
        number = {6},
        pages = {1891-1896},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=210675},
        abstract = {The youth of Nagaland, who traditionally looked for government jobs, are now increasingly turning to entrepreneurship as an alternative career option. A number of factors, including the expansion of higher education, digital connectivity, entrepreneurship courses, government programs, and the increasing importance of local enterprises, are gradually changing the goals of Naga young people. The essay is qualitative and thematic in nature and it is based on secondary literature, government reports, policy documents, official statistics and relevant studies on entrepreneurship, women entrepreneurs, entrepreneurship education, informal finance and start-up development. The discussion illustrates how the entrepreneurial aspirations are increasing, but the transition from aspiration to a sustainable enterprise is still constrained by a lack of funding, poor mentorship, inadequate infrastructure and logistics, weak market connections, uneven entrepreneurship education, and the continued social preference for stable government employment. However, there are plenty of opportunities in businesses such as food processing, agribusiness, tourism, handicrafts, creative industries, digital services and green entrepreneurship. The paper suggests that young entrepreneurship is better understood as a wider cultural shift in ideas about work, independence, success and economic engagement, not just as an employment strategy. Thus, for strengthening entrepreneurship in Nagaland, an integrated ecosystem of education, finance, incubation, digital infrastructure, market access, mentorship and culturally sensitive regulations is needed.},
        keywords = {Entrepreneurship, Naga youth, entrepreneurial aspirations, start-up ecosystem, entrepreneurship education, youth employment, women entrepreneurs, Economic diversification.},
        month = {November},
        }