Copyright © 2026 Authors retain the copyright of this article. This article is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

@article{196958,
        author = {Indhumathi G and Bannaripoornima M},
        title = {A STUDY ON IMPACT OF MOBILE FOOD CARTS ON WOMEN ENTREPRENEURSHIP IN COIMBATORE CITY},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {11},
        pages = {4016-4021},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=196958},
        abstract = {This study examines how mobile food carts support women entrepreneurship by providing an easy and affordable way for women to start their own businesses. Many women choose this work to earn money and support their families. The study was based on data from 53 women food cart operators in Coimbatore, collected through a questionnaire. The data was analysed using simple percentage, ANOVA, and Chi-square methods. The results show that even women with basic education were able to run their business and earn income. However, they faced challenges like rising costs, competition, and managing both family and work. Overall, the study finds that mobile food carts help women become financially independent and build confidence, and with better support and guidance, their businesses can grow further.},
        keywords = {Mobile Food Cart, Women Entrepreneurship, Self Employment, Business Management, Challenges.},
        month = {April},
        }