A STUDY OF CONSUMER BEHAVIOUR TOWARDS THE USE OF E-BANKING SERVICE

  • Unique Paper ID: 179153
  • Volume: 11
  • Issue: 12
  • PageNo: 5695-5699
  • Abstract:
  • When every day is a race against time in our hectic lives, we look for ways to save time as much as we can. E-Banking is one of the technology advancements that help consumers to perform their financial transactions on a secured platform from retail or automated bank, credit union, or any financial institution. E-Banking, also known as electronic banking is the digital distribution of new banking services and products to customers directly through electronic, interactive contact networks. When opposed to conventional banking, it offers many advantages and strengths to customers. E-Banking is a simple and convenient way to obtain 24-hour access to your bank using a smart phone. E-Banking makes use of the internet as a distribution mechanism for banking transfers. E-Banking services have made bank transfers a thing of the past when it comes to everyday errands. Since online banking is one of the most popular services provided by banks, it is also a very stable platform.

Cite This Article

  • ISSN: 2349-6002
  • Volume: 11
  • Issue: 12
  • PageNo: 5695-5699

A STUDY OF CONSUMER BEHAVIOUR TOWARDS THE USE OF E-BANKING SERVICE

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