CUSTOMER SATISFACTION OF COSMETIC PRODUCTS AMONG STUDENTS WITH SPECIAL REFERENCE TO IRINJALAKUDA MUNICIPALITY

  • Unique Paper ID: 188052
  • Volume: 12
  • Issue: 7
  • PageNo: 890-893
  • Abstract:
  • The term customer satisfaction is the measurement that determines how well a company’s products or services meet customer expectations. This satisfying concept of customer is generally used as a marketing target of a company's presentation. Cosmetics are products that are used to enhance one's unique beauty. Often cosmetics are used to make someone more attractive to themselves, or to a culture or sub-culture. Hence conducting surveys to helps gather data on student's cosmetic habits, preferences, and motivations and thereby helps to measure the level of satisfaction while using the products.

Copyright & License

Copyright © 2025 Authors retain the copyright of this article. This article is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

BibTeX

@article{188052,
        author = {Rogie George and Steffy Jose K},
        title = {CUSTOMER SATISFACTION OF COSMETIC PRODUCTS AMONG STUDENTS WITH SPECIAL REFERENCE TO IRINJALAKUDA MUNICIPALITY},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {7},
        pages = {890-893},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=188052},
        abstract = {The term customer satisfaction is the measurement that determines how well a company’s products or services meet customer expectations. This satisfying concept of customer is generally used as a marketing target of a company's presentation. Cosmetics are products that are used to enhance one's unique beauty. Often cosmetics are used to make someone more attractive to themselves, or to a culture or sub-culture. Hence conducting surveys to helps gather data on student's cosmetic habits, preferences, and motivations and thereby helps to measure the level of satisfaction while using the products.},
        keywords = {customer satisfaction, cosmetic products.},
        month = {December},
        }

Related Articles