• ISSN: 2349-6002
  • UGC Approved Journal No 47859
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Extent of Use of Information and Communication Media in Land Preparation - A Case Study of Paddy Cultivation in Thiruvananthapuram district

  • Unique Paper ID: 152844
  • Volume: 8
  • Issue: 4
  • PageNo: 595-601
  • Abstract:
  • The present investigation revealed that of the various media in ICT, extension services were more useful to farmers in land preparation of paddy cultivation: soil testing (50.50 %), farm equipment (46.50 %), ploughing (40.00 %) and irrigation (37.00 %). The perception of the usefulness of information by various ICT media in land preparation is high among relatively young, highly educated and among higher landholding farmers while it is not influenced by the geographical regions of Kerala. The perception of the usefulness of various ICT media is positively affected by the status of Impact Accelerating Factors (IAF). Though farmers access various information media for land preparation, they have more inclination towards less information technology content media.
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  • ISSN: 2349-6002
  • Volume: 8
  • Issue: 4
  • PageNo: 595-601

Extent of Use of Information and Communication Media in Land Preparation - A Case Study of Paddy Cultivation in Thiruvananthapuram district

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UGC Approved
Journal no 47859

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