The Impact of Promotion on Employee Motivation: A study in Indian Insurance Sector
Dr. Aditi Banerjee
Employee Motivation, Expectancy theory, Promotion, Employee Retention, Organizational Commitment
Employee turnover has become really a great problem in many countries and is giving sleepless nights to human resource managers in the organizations. Acquiring and retaining talent has posed a major challenge in recent time. Professional employees are found to be always on the move today and loyalty and commitment have taken a backseat, not appreciated much either at the individual or the organizational level. In the present paper, an attempt has been made to find out whether scope for career success and attainment of promotions lead to creating a better-motivated workforce. Employee motivation is determined in line with the expectancy theory of motivation. Employees (n = 90) working in the Insurance Sectors in India were the sample of the present study. The available data seem to present that there is a significant relationship (p<0.01) between the number of promotions attained by an individual employee and their level of motivation. The present finding might provide a valuable insight in understanding employee behavior and should perhaps be taken into account while making a strategy for retaining employees in an organization.
Article Details
Unique Paper ID: 149525

Publication Volume & Issue: Volume 6, Issue 12

Page(s): 711 - 719
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