Author Login IJIRT Partner Network (IPN) Login

A study of women's compulsive buying behaviour, with a special focus on fashion-related products

  • Unique Paper ID: 154400
  • Volume: 8
  • Issue: 11
  • PageNo: 143-149
  • Abstract:
  • Shopping and spending compulsively makes a person feel worse in general. It shares certain characteristics with alcoholism, gambling, and overeating addictions, and it is similar to other addictive behaviours. This can be a seasonal salve for despair, anxiety, and loneliness throughout the Christmas season. This can also occur when a person is exhausted, lonely, or enraged. Purchasing and spending will not result in increased affection, improved self-esteem, or the healing of scars, sorrows, and strain in everyday difficulties. It exacerbates these feelings by increasing the individual's financial burden as a result of obsessive purchasing. Using primary data obtained from 300 customers from retail malls like Pantaloon and Reliance Trends in Surat city using a structured questionnaire, the current article investigates the influence of compulsive buying behaviour of female consumers in retail malls with a specific focus on Clothing goods. Exploratory factor analysis was used to analyse the data.
Download article email to a friend

Cite This Article

  • ISSN: 2349-6002
  • Volume: 8
  • Issue: 11
  • PageNo: 143-149

A study of women's compulsive buying behaviour, with a special focus on fashion-related products

Related Articles

Impact Factor
8.01 (Year 2024)
UGC Approved
Journal no 47859

Join Our IPN

IJIRT Partner Network

Submit your research paper and those of your network (friends, colleagues, or peers) through your IPN account, and receive 800 INR for each paper that gets published.

Join Now

Latest Publication

Archive

View More

Recent Conferences

NCSEM 2024

National Conference on Sustainable Engineering and Management - 2024 Last Date: 15th March 2024

Submit inquiry