Dr. Rajinder S. Aurora, Dr. Roopali Srivastava
Stakeholders can come from anywhere, making it more challenging for the company to manage them. Stakeholders are the people who have some kind of stake in the company and to whom management needs to be responsive. In other words, that stakeholder creates a value to the organizations depend on an organization to fulfil their own goals and on whom, in turn, organization depends. Strategic decisions are also influenced by the expectations of stakeholders. Hence understanding the role of stakeholder and the value how it may influence the organization strategic objectives and what organizations can do to engage them for the betterment of the organization and creates win-win situation for all is something to explore. Different organizations have different objectives and so is the engagement and expectation from/of stakeholder differs.The aim of this paper to explore how organization can ensure onboard (internal as well as external) stakeholders bring value to the organization and continue to remain in doing so.
Article Details
Unique Paper ID: 158141

Publication Volume & Issue: Volume 9, Issue 8

Page(s): 778 - 787
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