IMPACT OF COVID 19 PANDEMIC ON ONLINE SHOPPING IN KERALA WITH SPECIAL REFERENCE TO THIRUVANANTHAPURAM DISTRICT
Author(s):
DEEPA V P, Dr. S Geetha
Keywords:
COVID-19, pandemic, online shopping, customer satisfaction.
Abstract
The COVID-19 pandemic has accelerated the shift towards a more digital world. Retailers raised to the challenge, not just by supporting more online sales, but by accepting advanced technologies that created connections with shoppers or made their customer experience more convenient. As people admitted social distancing, they turned to online shopping more than ever before. As per the statistical data, more than 59 percent of customers were practicing social distancing and wanted to minimize their shopping time outside of the home. The present study examines how the pandemic has changed the way customers use online shopping and analyse customer satisfaction.
Article Details
Unique Paper ID: 159427

Publication Volume & Issue: Volume 9, Issue 11

Page(s): 1174 - 1177
Article Preview & Download


Share This Article

Conference Alert

NCSST-2021

AICTE Sponsored National Conference on Smart Systems and Technologies

Last Date: 25th November 2021

SWEC- Management

LATEST INNOVATION’S AND FUTURE TRENDS IN MANAGEMENT

Last Date: 7th November 2021

Go To Issue



Call For Paper

Volume 10 Issue 1

Last Date for paper submitting for March Issue is 25 June 2023

About Us

IJIRT.org enables door in research by providing high quality research articles in open access market.

Send us any query related to your research on editor@ijirt.org

Social Media

Google Verified Reviews

Contact Details

Telephone:6351679790
Email: editor@ijirt.org
Website: ijirt.org

Policies