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THE ROLE OF TECHNOLOGY AND DIGITAL TRANSFORMATION IN CORPORATE RESTRUCTURING: A COMPARATIVE ANALYSIS OF TRADITIONAL VS. TECH-DRIVEN APPROACHES

  • Unique Paper ID: 167182
  • Volume: 11
  • Issue: 3
  • PageNo: 655-661
  • Abstract:
  • Corporate Restructuring and Digital Transformation are two dynamic forces reshaping the contemporary business landscape. Corporate restructuring refers to strategic changes undertaken by organizations to enhance efficiency, adaptability, and overall performance. Such restructuring can encompass mergers, acquisitions, divestitures, and changes in organizational structures. Its significance lies in its potential to drive competitiveness, optimize resources, and respond to evolving market dynamics. In tandem with this, digital transformation has emerged as a catalyst for revolutionizing business practices. It entails the integration of cutting-edge technologies into various aspects of an organization's operations, from processes to customer interactions. The digital transformation journey involves adopting innovations like data analytics, automation, artificial intelligence, and blockchain.
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  • ISSN: 2349-6002
  • Volume: 11
  • Issue: 3
  • PageNo: 655-661

THE ROLE OF TECHNOLOGY AND DIGITAL TRANSFORMATION IN CORPORATE RESTRUCTURING: A COMPARATIVE ANALYSIS OF TRADITIONAL VS. TECH-DRIVEN APPROACHES

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UGC Approved
Journal no 47859

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