A study on the internet communication - A pathway for social change

Dr. Mangalamma K. M.

A study on the internet communication - A pathway for social change

Authors: Dr. Mangalamma K. M.

Unique Paper ID: 168878
Volume: 5
Issue: 8
PageNo: 340-344

Keywords: Communication Impersonal Internet Societal change Virtual information diffusion.

Abstract:
Present time is called as ‘Information Age’, ‘Communication Age’ and recently ‘Cyber or Networking Age’. Day by day various technological telecommunication advancements are made in which physical presence is not compulsory; one can be miles and miles away and can stay in touch through the medium of sound only. It all started with wired telephone followed by pagers then mobiles and now through Internet. It is a basic human need, which can be traced all along the process of mankind’s evolution from lower species. Sensory communication was not enough for men to survive. Hence the evolution of symbolic communication called language – from non- verbal gestures, grunts and grimaces to the verbal and then to the written and printed words took place. Two or three decades ago, the most commonly accepted definition of the computer was – “It is a data processing machine”. But in today’s age computer has occupied by and large, every realm of business. Similar is the case with the Internet. It started as a means of sharing information for academic & military purposes; however soon it became the backbone of business communications. The Internet is slowly but surely becoming an inseparable part of our lives, as it becomes our primary device for "ICE"- information, communication and entertainment. Internet is becoming imperative for everyone, be it a child or a grown up man. Human beings are social animals; hence the need to communicate to one another is a must for us. Earlier tools gifted by god i.e., grunts and grimaces followed by speech had their limits, were then followed by inventions by men. The ways in which we receive information, and the information to which we have access, are beginning to change the dynamics of social institutions. The Internet with all its facilities is transforming the world into a global village. Now the individual at the same time can conceal his or her identity and can chat or share his or her views with others. Innovations in Internet and information technology are revolutionizing both entertainment and information delivery, altering their production and consumption, and transforming our social lives and behaviors as citizens. While many argue that the new technology surrounding e-mail, online discussions, web-powered information diffusion and interest aggregation will lead to a more informed, engaged and influential public, many are still left pondering whether the Internet will launch us into a more engaged and participatory society or one comprised of easily manipulated and impersonal people. This research paper tries to explore and highlight both the positive and negative dimensions of social change caused by internet communication.

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ISSN: 2349-6002
Volume: 5
Issue: 8
PageNo: 340-344

A study on the internet communication - A pathway for social change

Available:https://ijirt.org/Article?manuscript=168878

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