SURVEY ON The Transforming Retail With5G: Unlocking Immersive Augmented Reality Shoping Experience

Kappiri Manoj Kumar; Nallam Vandana; Tere Nikitha Sri; Purini Kiran

SURVEY ON The Transforming Retail With5G: Unlocking Immersive Augmented Reality Shoping Experience

Authors: Kappiri Manoj Kumar, Nallam Vandana, Tere Nikitha Sri, Purini Kiran

Unique Paper ID: 178096
Volume: 11
Issue: 12
PageNo: 2149-2156

Keywords: 5GBeyond Product location Augumented Reality Indore Navigation AndriodApp Unity Vuforia Navemesh

Abstract:
This research harnesses Augmented Reality (AR) to revolutionize the retail experience, merging the tangible supermarket environment with a dynamic, virtual overlay. Leveraging mobile applications, users gain access to interactive product visualizations and optimized aisle navigation, significantly streamlining shopping and reducing temporal expenditure. Employing advanced sensor fusion, the system facilitates seamless indoor positioning, guiding users via efficient pathfinding algorithms to their desired items. A meticulously crafted 3D spatial model of a supermarket, rendered within Unity, forms the foundation. NavMesh technology ensures robust and responsive navigation. Real-time product recognition is achieved through Vuforia's markerless tracking, seamlessly integrated with the smartphone camera. The system's performance is anticipated to be drastically enhanced by the advent of 5G Beyond (6G) communication networks, promising ultra low latency, high-density connectivity, and exceptional throughput, thereby elevating the user-layer Quality of Experience (QoE). This paper investigates the synergistic interplay between 5G Beyond and AR, exploring its transformative potential in the burgeoning field of immersive retail. The research culminates in a functional AR-enabled indoor navigation system, seamlessly fusing Unity and Vuforia to deliver an intuitive and immersive shopping journey. Future iterations may incorporate personalized recommendations, dynamic promotional displays, and interactive shopping lists, further amplifying the system's utility and consumer appeal.

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ISSN: 2349-6002
Volume: 11
Issue: 12
PageNo: 2149-2156

SURVEY ON The Transforming Retail With5G: Unlocking Immersive Augmented Reality Shoping Experience

Available:https://ijirt.org/Article?manuscript=178096

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