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@article{166370,
        author = {Dr K Athhar Shafiyah and Dr Shaik Kamruddin},
        title = {Timeless Challenges Behind the Glamourous World of the Airhostess},
        journal = {International Journal of Innovative Research in Technology},
        year = {2024},
        volume = {11},
        number = {2},
        pages = {453-460},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=166370},
        abstract = {The civil aviation sector is booming every day as a result of Liberalization and Globalization. The employees working for the different air carriers play a great role in the development and growth of the industry. Among the employees' cabin crews play a vital role in making the journey safe and pleasant. The role of an air hostess is not as easy a job as it seems to be where the reality is that this job is equally challenging as other jobs. It is a very challenging and responsible job where Airhostess takes care of the lives on board by keeping their issues aside. Airhostess has to do a lot of emotional labour during duty hours resulting in health issues, stress, dilemma, burnout, fatigue, jet lag, and work-life balance issues which have been discussed in the studies done on the Airhostess of different airlines. The existing research data regarding the Airhostess profession challenges had been presented in the paper in a systemic qualitative secondary data review research paper.},
        keywords = {Airhostess Challenges, Emotional Labour, Stress, Work-Life Balance, Quality of  Work-Life.},
        month = {July},
        }