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@article{168177, author = {Dr Manoj Kr Nanda and Ms Divya}, title = {English as a Catalyst in the Expansion of Indian Textiles in the Global Market}, journal = {International Journal of Innovative Research in Technology}, year = {2024}, volume = {11}, number = {5}, pages = {159-164}, issn = {2349-6002}, url = {https://ijirt.org/article?manuscript=168177}, abstract = {The Indian textile industry, known for its rich heritage and craftsmanship, has experienced remarkable growth in the global market over recent decades. This paper explores the role of the English language as a catalyst in this expansion, focusing on communication, marketing, and education. Through an analysis of historical context, contemporary practices, and case studies, we highlight how English has facilitated trade, fostered international collaborations, and enhanced the visibility of Indian textiles. This study emphasizes the importance of language in global commerce and its implications for the future of the Indian textile sector.}, keywords = {}, month = {October}, }
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