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@article{170309,
        author = {HARINDERPAL SINGH},
        title = {Mobile Commerce- Quality Service Without Queue},
        journal = {International Journal of Innovative Research in Technology},
        year = {2024},
        volume = {11},
        number = {7},
        pages = {81-86},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=170309},
        abstract = {During the last few decades the immense growth of wireless and internet technology over the world wide gives the birth to new concept of mobile commerce (M- commerce). M-commerce is the next generation of E-commerce, which includes all e-commerce transactions, carried out using a mobile (hand held) device. Now a day's mobile phone, tablets, I-pad have become common to mass people, we can say that people are becoming "Mobify" and also it is available at very nominal and reasonable prices. In the current business organizations, m-commerce has been entered in finance, marketing services. Due to large number of mobile application users now a day's performed most of sale and purchase transactions with M-commerce. In spite the number of benefits people still hesitates to use M-commerce because of security issues, payment problems and complexity of the mobile application etc. This paper is mainly focused to find out the role that M-commerce that is playing in the development of Indian market environment, implementation status, challenges in implementation and perception of people regarding it.},
        keywords = {Mobile commerce, Mobify, Hand held, Smart phones, Shaping.},
        month = {December},
        }