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@article{172431,
        author = {Anubhuti Anand and Vishwas M and Keerthana K and Dr.Madhav Murthy},
        title = {The Marketing Evolution: Balancing Human Creativity and Artificial Intelligence},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {8},
        pages = {3148-3158},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=172431},
        abstract = {},
        keywords = {},
        month = {January},
        }