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@article{172720,
        author = {Pritha Choudhury and Sakshi Purswani and Manimekala B},
        title = {OPTIMIZING ENTERPRISE SOLUTIONS WITH CLOUD COMPUTING: BALANCING COST EFFICIENCY, DATA SECURITY, AND OPERATIONAL AGILITY FOR SUSTAINABLE BUSINESS GROWTH},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {9},
        pages = {3004-3015},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=172720},
        abstract = {Cloud computing has revolutionized the IT infrastructures of enterprises with scalable, flexible, and cost-effective solutions. Well, the actual optimization process of those cloud-based solutions invites rather complicated issues of both data security and cost management. This paper looks into enterprise cloud exploitation to better their solutions given both security and cost-related considerations. This paper, therefore, offers an understanding of the optimization of cloud solutions through an in-depth literature review, theoretical frameworks, and case studies. Key security challenges are associated with data breaches, unauthorized access, and compliance issues; strategies to mitigate these challenges are the use of robust infrastructure security, data encryption, and stringent access controls. Cost efficiency benefits associated with cloud computing consist of reduced capital expenditure, scalability, and economies of scale, driven by optimization strategies such as resource rightsizing and auto-scaling. Besides, operational efficiency drivers lie in effective resource management, real-time data processing, and AI-driven automation. This would involve reliability, security, and resilience through appropriate identification, assessment, and mitigation strategies for risks. Other factors that may impact the adoption of clouds include perceived benefits, apprehensions regarding security, and the readiness of the organization in terms of technology and preparedness. A robust security measure, appropriate cost management techniques, and adequate risk mitigation strategies will enable an enterprise to realize the utmost advantages offered by cloud computing at minimal risks and costs. Future studies should thus work out more closely the workings of emerging technologies and best practices to improve and enhance cloud-based solutions.},
        keywords = {Cloud Computing, Enterprise Solutions, Data Security, Cost Optimization, Risk Management},
        month = {April},
        }