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@article{172759,
        author = {DR.MAHANTESH V.ANGADI},
        title = {A STUDY TOWARDS THE FACTORS THAT AFFECTS DEMAND AND ITS PRICE},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {9},
        pages = {845-849},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=172759},
        abstract = {Amount of a good or service that society is willing to purchase at specific pricing and within a specific time period is determined by demand. This idea is essential because it allows companies to predict sales outcomes, determine the right pricing, and choose how much to manufacture.  Among these are the cost of the product or service, the consumers' income, their preferences, and consumer preferences as well as the costs of related products like alternatives and complements.
According to the demand principle, when prices are high for a good or service, the demand for that item tends to decrease, and conversely. When incomes rise, the demand for goods and services increases, whereas a decline in income results in a reduced demand. Additionally, consumer preferences play a significant role in demand; what people wish to purchase can shift frequently. Demand may also be affected by price-related factors; for example, if exchange rates rise, the demand for certain products might increase while others may not. Furthermore, social and behavioral trends, advertising techniques, and seasonal shifts in consumer attitudes or purchasing habits can also impact demand. Understanding these elements is essential for effectively managing and guiding economic activities.},
        keywords = {Demand, income, consumers, price},
        month = {February},
        }