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@article{173748, author = {PROFESSOR DR CHAITANYA NIPHADKAR and Praveen B M}, title = {Organisational behaviour - the route to succeed and sustain}, journal = {International Journal of Innovative Research in Technology}, year = {2025}, volume = {11}, number = {10}, pages = {1430-1434}, issn = {2349-6002}, url = {https://ijirt.org/article?manuscript=173748}, abstract = {We live in a fast-paced world that continuously forces us to be creative and innovative. Situations also demand organisations to be flexible and drive an extra mile to satisfy the customer needs. Thus, to gain sustainability in business, an organisation needs to be fast and perform better than its competitors. For example, Microsoft, Apple, Samsung and many others have proved themselves to be a market leader. However, obtaining this market leadership position doesn’t happen overnight instead it need an appropriate strategy and consistent performance and chiefly customer trust. Today, every organisation is striving for sustainability and it has become mandatory to progress rapidly. This is possible only when all the teams perform with a proper plan in a phased manner. This article discusses organisational behaviour as the key to all these questions to enhance performance in an organisation.}, keywords = {Organizational Behaviour, Organisational Behaviour, Management.}, month = {March}, }
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