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@article{173808,
        author = {Shweta Verma and Nishu Kaushik},
        title = {One District One Product Initiative in Jammu and Kashmir},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {10},
        pages = {1486-1492},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=173808},
        abstract = {The One District One Product (ODOP) initiative in Jammu and Kashmir aims to foster local entrepreneurship, improve rural livelihoods, and stimulate economic growth. This paper assesses the initiative's impact and effectiveness, with a focus on aspects such as product selection, market integration, skill enhancement, and infrastructure development. By analysing data from government reports and stakeholder interviews, the study evaluates the socio-economic benefits, challenges, and key takeaways. The findings provide valuable insights for policymakers and local communities, highlighting opportunities to capitalize on local resources for sustainable development.},
        keywords = {ODOP, local entrepreneurship, rural livelihoods, product selection, market linkage, skill development, infrastructure support, socio-economic benefits, challenges, sustainable development.},
        month = {March},
        }