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@article{174617,
        author = {Princi Sharma and Swara Barad},
        title = {Challenges and Opportunities in Organizing Large- Scale Events},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {11},
        pages = {86-90},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=174617},
        abstract = {Organizing large-scale events such as conferences, festivals and expos presents a complex array of challenges and opportunities. This study aims to examine the key logistical, financial and operational difficulties faced by event organizers while exploring innovative solutions and best practices that enhance event management efficiency. Employing both descriptive and exploratory research methodologies, this study gathers insights from 126 event organizers across various sectors, including corporate, entertainment, public and academic events. A comprehensive literature review of 25 scholarly articles informs the research, covering critical topics such as technological advancements, stakeholder collaboration and strategic planning. The findings highlight the importance of effective coordination, adaptive strategies and emerging technologies in overcoming obstacles and ensuring event success. Additionally, the study provides actionable recommendations for event organizers to optimize resource management, enhance audience engagement and improve overall execution. By bridging theoretical insights with practical applications, this research contributes to the growing field of event management, offering valuable guidance for industry professionals, policymakers and researchers.},
        keywords = {Large-scale events, event management, logistical challenges, financial planning, stakeholder coordination, technological solutions, event success, innovation in event planning, resource management, audience engagement.},
        month = {March},
        }