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@article{179773,
author = {DR. YASMIN Z. SHAIKH},
title = {CASH VS DIGITAL PAYMENT: THE CHANGING PERSPECTIVE IN GOA},
journal = {International Journal of Innovative Research in Technology},
year = {2025},
volume = {11},
number = {12},
pages = {8649-8654},
issn = {2349-6002},
url = {https://ijirt.org/article?manuscript=179773},
abstract = {Cash dominates the payment systems in
India, but due to initiatives of the government, banks
and consumers growing faith in digital payment
systems, consumers are shifting towards digital
payments
at a fast pace.
The
period of
demonetisation and the pandemic pushed customers to
shift towards a cashless way of life. The increase in the
use of internet and Smartphone’s has further
accounted for growth in digital payments. Though
many people still prefer cash transactions, digital
payments are fast and enable money transfer round
the clock. Thus, conventional digital payments are
coexisting with cash payments. This paper provides an
overview of the changing perspective of a customer
from cash to digital modes of payment. The paper also
highlights the popular digital payment apps adopted
by customers. These apps are increasingly being
utilised for day to day transactions, transforming the
entire market scenario from a cash based system to a
digital realm of payment .},
keywords = {cashless transactions, digital payments, cash based, demonetisation},
month = {May},
}
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