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@article{183880,
        author = {MANDAVA RADHA KRISHNA MURTHY and Dr.Shyamasundar Tripathy and Dr.B.Vamsikrishna},
        title = {RE-ENGINEERING INSTITUTIONAL ETHOS FOR ENDURING ACADEMIC TALENT ENGAGEMENT:A STUDY OF HIGHER EDUCATIONAL INSTITUTIONS IN KRISHNA DISTRICT,ANDHRAPRADESH},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {3},
        pages = {3317-3328},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=183880},
        abstract = {This study investigates the systematic re-engineering of institutional ethos to foster enduring academic talent engagement within higher educational institutions in Krishna District, Andhra Pradesh. Through a comprehensive mixed-methods approach, we analyzed data from 15 prominent institutions, surveying 450 faculty members and 32 administrative leaders over a period of eight months. Our findings reveal that institutions implementing strategic ethos re-engineering initiatives demonstrate 38% higher faculty retention rates and 31% improved research productivity compared to traditional approaches. The study identifies six critical dimensions for ethos re-engineering: transformational leadership, collaborative innovation ecosystems, adaptive recognition frameworks, continuous professional development, digital integration, and sustainable work-life harmony. Statistical analysis demonstrates strong correlations between re-engineered institutional ethos and sustained talent engagement metrics (r = 0.76, p < 0.001). This research provides a comprehensive framework for educational leaders seeking to systematically transform their institutional culture for long-term academic excellence.},
        keywords = {Institutional ethos re-engineering, enduring talent engagement, higher education transformation, faculty retention, organizational change, Krishna District},
        month = {August},
        }