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@article{184332,
        author = {Dr.B.Palani and Dr.P.SatheeshBabu and Mr.D.Rajiv Gandhi},
        title = {AUTOMOBILE INDUSTRY EVIDENCES THE ROLE OF CSR IN THE PROTECTION OF EMPLOYEES – A STUDY IN CHENNAI AUTOMOBILE DEALERS},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {4},
        pages = {1384-1391},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=184332},
        abstract = {A company is not insular and is indebted to the larger society.  In its endeavour to serve larger society, it has to put in a number of practices expressing its moral and ethical concerns. CSR is one such practice and this study aims at exposing the relevance of such practice on various internal groups and especially its employees.  In the course of our study, it is observed that the higher age group and especially its employees prefer to accept CSR as a career developer along with other attendant benefits.},
        keywords = {Insular, indebted, ethical, moral, relevance, career developer},
        month = {September},
        }