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@article{184828,
        author = {Dr. V. ANURADHA},
        title = {RECRUITMENT IN THE DIGITAL AGE: REDEFINING TALENT ACQUISITION},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {4},
        pages = {3717-3722},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=184828},
        abstract = {— The digital transformation of recruitment has redefined how organizations attract, assess, and onboard talent in an increasingly competitive and globalized market. This paper explores the evolution from traditional hiring methods to digitally enabled strategies, emphasizing the role of Recruitment Process Outsourcing (RPO), artificial intelligence (AI), applicant tracking systems (ATS), and social media platforms. Drawing on secondary data and contemporary case studies, the study highlights how digital tools enhance candidate experience, streamline communication, and reduce bias. It also examines the regulatory implications of AI in hiring and the strategic importance of employer branding and remote work models. The findings underscore the need for a skills-first, data-driven, and flexible recruitment approach to meet the demands of the modern workforce},
        keywords = {— Digital Recruitment, Talent Acquisition, Artificial Intelligence in HR, Recruitment Process Outsourcing (RPO), Candidate Experience.},
        month = {September},
        }