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@article{185933,
        author = {Pawan Omer and Dr. Priyanka  Kala and CS. Shantanu Kumar},
        title = {Innovation - Driven Core Competencies and Their Impact on Startup Success},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {5},
        pages = {3755-3760},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=185933},
        abstract = {Innovation-driven core competencies are fundamental to the growth and sustainability of start-ups in an increasingly dynamic and competitive business environment. This paper delves into the various dimensions of innovation that influence business resilience, market differentiation, and long-term success. By fostering a strong innovation ecosystem, start-ups can adapt to changing market demands, capitalize on emerging trends, and create disruptive solutions that set them apart from competitors. The study examines how start-ups harness innovative capabilities, integrate cutting-edge technologies, and make strategic decisions to accelerate their growth trajectory. It explores the role of research and development (R&D), digital transformation, and collaborative networks in fostering innovation-driven growth. Furthermore, the paper investigates how start-ups navigate challenges such as limited resources, market uncertainties, and competition by leveraging agile business models and creative problem-solving approaches.},
        keywords = {Innovation, Core Competencies, Start-ups, Business Success, Technological Advancements.},
        month = {October},
        }