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@article{188719,
        author = {Gajendri. S and Dr. Sadyojathappa. S},
        title = {An Analytical Study on the Performance of India Post},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {7},
        pages = {3032-3042},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=188719},
        abstract = {The Indian Postal Services, a critical component of the nation’s communication and financial infrastructure, have undergone significant transformation over the past decade due to technological advancements, digitalization, and changing consumer preferences. This study presents an analytical examination of the growth, performance, and trends of India Post from 2018 to 2025, combining historical data with projected trends. Key service segments including traditional mail (postcards, letters, newspapers, packets, and parcels), postal savings schemes, Post Office Life Insurance (PLI), Rural PLI (RPLI), and revenue-expenditure patterns are analyzed using descriptive statistics, CAGR, and coefficient of variation to evaluate operational efficiency, financial sustainability, and service outreach. Results indicate a sharp decline in traditional mail traffic, reflecting the digital shift in communication, while insurance and parcel services show steady growth, highlighting India Post’s role in financial inclusion and logistics. Postal savings accounts demonstrate a declining trend, attributed to the increasing adoption of digital banking platforms. Financial analysis reveals rising expenditures outpacing revenue, resulting in growing operational losses, emphasizing the need for cost rationalization, modernization, and revenue diversification. The study underscores the importance of technological adoption, rural outreach, and e-commerce partnerships to sustain operational performance and relevance in a rapidly evolving market. These findings provide insights for policymakers, postal administrators, and researchers on strategies for strengthening India Post’s competitiveness and ensuring its long-term sustainability.},
        keywords = {India Post, Postal Services, PLI, RPLI, Mail Traffic, Postal Savings, Revenue and Expenditure, Operational Performance, Digital Transformation},
        month = {December},
        }