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@article{189008,
        author = {Dr. Nath M.N.},
        title = {Digital Payment Systems And Business Growth},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {12},
        number = {7},
        pages = {4316-4319},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=189008},
        abstract = {The rapid adoption of digital payment systems has transformed the way businesses operate, offering increased efficiency, transparency, and customer convenience. This study examines the impact of digital payment systems on business growth, focusing on factors such as transaction speed, cost reduction, market reach, and customer satisfaction. Using a mixed-method approach, primary data were collected through surveys of business owners and customers, complemented by secondary data from industry reports and financial records. The findings indicate that digital payment adoption significantly contributes to business expansion by enhancing operational efficiency, increasing sales, and improving financial management. Moreover, businesses leveraging digital payment platforms reported better customer retention and access to wider markets. Despite these benefits, challenges such as cybersecurity risks, technological infrastructure, and regulatory compliance were identified as barriers to full adoption. The study contributes to the literature by providing empirical evidence on the strategic role of digital payment systems in promoting business growth and offers practical insights for policymakers and business managers seeking to optimize digital payment adoption.},
        keywords = {Digital Payment Systems, Business Growth, E-Commerce, Financial Technology, Customer Satisfaction},
        month = {December},
        }