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@article{189972,
        author = {Jasmine Thomas},
        title = {ROLE OF MAN: AS A BREADWINNER IN THE HOUSEHOLD},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {8},
        pages = {2576-2582},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=189972},
        abstract = {The role of man as a breadwinner in the household, rooted in traditional gender norms, examines how societal expectations position men as primary financial providers amid evolving family dynamics and economic pressures. This mini-project, based on secondary data, traces the historical shift from primitive hunting roles to modern diverse responsibilities, highlighting persistent challenges like work-life imbalance, masculinity tied to earning, and unequal domestic participation. Key findings reveal men's attitudinal support for gender equality contrasts with behavioral reluctance in chores—e.g., 25% of youth favoring male full-time work—exacerbated by economic uncertainty and provider identity, as seen in India where women bear most unpaid household labor. Literature review integrates themes of career decision-making (Abdullah, 2018), health awareness (Alfawaz, 2020), marital happiness (Alfred, 2009), personal growth (Mazzucato, 2010; Arbiol, 2018), online work stress (Ayadurai, 2018), and emotional expression (Rivizera, 2016), underscoring masculinity's psychological toll. Theoretical frameworks like implicit theories frame men's stress from rigid roles, while suggestions advocate policy reforms (paid leave, preschool), cultural reframing, and male involvement for equity. In conclusion, redefining breadwinning beyond finances fosters inclusive households, aligning with your Kerala-based sociological focus on gender and family structures.},
        keywords = {Male breadwinner, Gender roles, Masculinity, Financial provider, Work-life balance.},
        month = {January},
        }