Copyright © 2026 Authors retain the copyright of this article. This article is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

@article{191645,
        author = {PREYANSI DESAI},
        title = {Velvet Whiffs: Disclosing the Correct Formula for Managing Smell},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {8},
        pages = {7425-7430},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=191645},
        abstract = {In the wake of rapid technological advancements and the efforts of inventors and creatives, intellectual property (IP) has grown rapidly. Historically, the IP framework has prioritized the protection of artistic material with tools including trademarks, copyright, patents, and other distinctive tools that distinguish or enhance a product or service. However, as businesses evolve and market segmentation gets more complex, non-traditional forms of IP like fragrances have gained prominence in legal discussions. The intricate legal framework around the hotly debated topic of IP preservation of scents is examined in this paper. The fragrances' subjective and abstract qualities make it challenging to decide if they should be protected as IP. Since it can be difficult to define, identify, and apply such rights, some nations have embraced fragrance as a topic that may be protected under certain legal systems, while others remain hesitant. The research have looked into a number of laws, judicial rulings, and legislative efforts that have influenced the conversation over scent protection. This focuses on determining whether or not odor-related rights were considered in since the beginning of IP legal framework. Additionally, the article discusses unique legal and scientific issues that keep some scents opaque to the human eye and volatile.},
        keywords = {Trade Marks, Intellectual Property Rights, Smell Marks},
        month = {January},
        }