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@article{192088,
        author = {DR. I. M. MAKKUBHAI and Smt PUSHPA M DANGANAVAR},
        title = {Application of Information Systems for Performance, Management and Commerce in Physical Education and Sports},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {9},
        pages = {423-428},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=192088},
        abstract = {The rapid evolution of information and communication technologies has significantly reshaped the landscape of physical education and sports. Information systems now play a vital role in enhancing athletic performance, streamlining organizational management and expanding commercial opportunities within the sports sector. This research paper examines the application of information systems across three key dimensions: sports performance, management and commerce. The study focuses on how digital tools such as Sportsperson management systems, performance analytics platforms, learning management systems and sports information databases contribute to systematic data collection, analysis and decision making.
In the context of sports performance, information systems enable accurate monitoring of training load, fitness parameters, injury prevention and skill development, leading to improved performance outcomes and evidence based coaching practices. From a management perspective, these systems support efficient planning, scheduling, record maintenance, evaluation and communication within physical education institutions and sports organizations. This also explores the growing influence of information systems in sports commerce, including digital marketing, online ticketing, sponsorship management, fan engagement platforms and e-commerce applications, which have enhanced revenue generation and market reach.
The integration of information systems offers several advantages such as improved accuracy, real time access to data, transparency, operational efficiency and enhanced stakeholder interaction. However, challenges including high implementation costs, data security concerns, technological skill gaps and resistance to change remain significant barriers to widespread adoption. The study concludes that the strategic and effective implementation of information systems is essential for sustainable development, competitive performance and commercial growth in modern physical education and sports environments.},
        keywords = {Information Systems, Sports Performance, Physical Education Management, Sports Analytics, Sports Commerce},
        month = {February},
        }