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@article{193569,
        author = {Swetha S and Vismaya P and Nihana Fathima A and Ms.Prabha E},
        title = {EXPOSURE TO FITSPIRATION CONTENT ON INSTAGRAM: A CORRELATIONAL STUDY},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {10},
        pages = {1026-1029},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=193569},
        abstract = {The rise of fitness-oriented social media content, commonly referred to as “fitspiration,” has gained significant popularity among young adults, particularly on platforms such as Instagram. While fitspiration is often promoted as motivational and health-enhancing, emerging research suggests that exposure to idealized fitness imagery may negatively influence body image, self-esteem, and psychological well-being. This correlational study examines the relationship between exposure to fitspiration content on Instagram and body dissatisfaction, self-objectification, and emotional well-being among college students. Drawing upon social comparison theory and objectification theory, the study explores the psychological mechanisms underlying these associations. Findings from previous empirical research are synthesized to highlight patterns linking frequent fitspiration exposure with increased upward social comparison, body surveillance, and depressive symptoms. The article concludes by discussing implications for digital literacy, mental health interventions, and future research directions.},
        keywords = {Fitspiration, Instagram, Body image, Social comparison, Self-objectification.},
        month = {March},
        }