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@article{195404,
        author = {Suraj Gouda and Ravindra Ranpise and Dipak Abnave},
        title = {Willingness to Pay for Safe Drinking Water: A Case of Shiradhon Village, Dharashiv District, Maharashtra, India},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {11},
        pages = {347-353},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=195404},
        abstract = {Water is an indispensable element for all living organisms. Human beings are fulfilling the need through the available water sources that includes wells, rivers, streams, lakes, reservoirs etc. In recent years diminishing water quality affecting human health is common in both urban and rural areas. Present study is aimed to understand the willingness to pay for safe water in the rural settlement of Shiradhon village in Osmanabad district, Maharashtra, India. Contingent Valuation Method (CVM) is a survey-based technique used to assess the willingness of the people for safe drinking water. Conferring to results, health status of the people of selected area revealed that 34% of the people suffered from diarrhoea within last 4 months. Survey showed that 80% people has taken primary school education, and the income of families are ranging between Rs. 5000 to 20000 per month. The water quality tests were showing presence of nitrates, high TDS and E-coli in the well water samples. The poor health status due to unclean water has strong correlation to the willingness to pay (WTP) for safe drinking water. Individuals with low income and large number of populations with only primary education were also willing to pay for the drinking water. Over 90% of consumers expressed WTP for better water quality and regular supply. The study highlights health status, monthly income, and education as key determinants of WTP, offering valuable insights for decision-making to enhance drinking water access in Shiradhon village, located in the water- scarce district of Maharashtra.},
        keywords = {Safe water, Willingness to Pay, Water quality, Well water, Jar Water, Health},
        month = {April},
        }