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@article{201320,
        author = {Muralidhar Dattu Mate and Nitin Prakash},
        title = {“A Study on the role of relationship marketing of Indian Immunologicals Limited in customer satisfaction in Nagpur”},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {12},
        pages = {3232-3242},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=201320},
        abstract = {},
        keywords = {Relationship Marketing, Customer Satisfaction, Pharmaceutical Industry, Healthcare Services, Indian Organizations.},
        month = {May},
        }