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@article{202603,
        author = {P K B Jadiswamy and P Dinesh and Nirmal Kumar and Nandan B and Shwethashree A},
        title = {Creator Circle: An Enhanced Platform for Influencer-Brand Collaboration with Advanced Campaign Management},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {12},
        number = {12},
        pages = {9077-9082},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=202603},
        abstract = {The growth of social media has increased the importance of influencer marketing for brands. However, finding suitable influencers and managing campaigns efficiently remains difficult due to poor communication, a lack of centralised management, and limited performance tracking. Creator Circle is a web-based platform designed to simplify collaboration between influencers and brands through a single unified system. The platform provides features such as influencer discovery, campaign management, messaging, contract handling, and real-time campaign tracking using social media APIs. It also includes a Rating and Review System to improve trust, an Admin Dashboard for monitoring platform activities, and a Notification System for timely updates and alerts. By integrating these features into one platform, Creator Circle improves transparency, communication, and campaign efficiency, helping influencers grow their careers and enabling brands to execute successful marketing campaigns.},
        keywords = {Influencer Marketing, Influencers, Brands, Sponsorship, Collaboration, Centralised Platform, Campaign Management, Rating and Review System, Admin Dashboard, Notification System},
        month = {May},
        }