Copyright © 2026 Authors retain the copyright of this article. This article is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

@article{204151,
        author = {utkarsh patel},
        title = {Factors Influencing Consumer Purchase Intention to ward Electric Vehicles in India: A Descriptive Study},
        journal = {International Journal of Innovative Research in Technology},
        year = {2026},
        volume = {13},
        number = {1},
        pages = {2293-2297},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=204151},
        abstract = {The present study aims to analyze the descriptive statistics of the factors influencing the purchase intention of the consumers towards electric vehicles (EVs) in India. The structured questionnaire was given to 400 respondents in six major metropolitan cities. Descriptive statistics like mean, median and mode was calculated using ten independent variables and one dependent variable. The results show that Fuel Cost Savings (M = 4.32) was the most important factor, followed by Environmental Concern (M = 4.18) and Total Cost of Ownership (M = 4.05). The lowest mean score was for Social Influence (M = 3.28). The results show that economic factors are the most important factor in the decision to buy an EV in India. The study provides actionable policy recommendations to policy makers, auto manufacturers and auto marketers who are keen to accelerate EV penetration in India.},
        keywords = {Electric Vehicles, Purchase Intention, Consumer Behavior, Descriptive Statistics, Sustainable Transportation, India},
        month = {June},
        }