There has been a lot of hype around virtual events since the beginning of the pandemic, but not all have been confirmed by experience. Some event experts have seen high profits and high attendance rates compared to live events, but many do not consider this format to be a viable solution. Online events present many challenges for planners, but some are more important than others. According to a survey published in The Virtual Event Tech Guide, 21% of event experts cite a lack of technical knowledge as the number one challenge when migrating to virtual events. On the other hand, 31% cite engagement more than any other challenge. However, virtual is the safest option for business events and may remain in that state for some time to come. Both planners and providers need to be fully virtual and work together to find a solution so that they can successfully meet industry requirements in the coming time.
Article Details
Unique Paper ID: 155820
Publication Volume & Issue: Volume 9, Issue 2
Page(s): 6 - 7
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