Social Media Addiction: Online Self-presentation as predictors of Well-being
Aileen Kozhichira Ranjit, Dr Vinod Kumar
Consistent self, ideal selves, multiple selves, online self-presentation, online presentation preferences, social media addiction and well-being.
The prevalence of social media addiction has increased rapidly throughout the years. Researchers have been conducting a number of studies to understand the impact as well as the causes of social media addiction in different domains. The aim of this study is to understand how social media and online self-presentation related to well-being. 110 adolescents of age 16 to 18 are chosen through simple random sampling to complete the questionnaires inventory of social network addiction, presentation of online self-scale and WHO-5 Well-being index. The data is analyzed using Stepwise Regression, Spearman Rho correlation and Mann Whitney U test. The results suggests that multiple self’s presentation predicts well-being and social media addiction negatively affects well-being. It is also found that dependent users use ideal, multiple and online presentation preferences. There is also no difference in online self-presentation styles among participants of rural and urban areas and commerce students use multiple selves more.
Article Details
Unique Paper ID: 157663

Publication Volume & Issue: Volume 9, Issue 7

Page(s): 694 - 701
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