A Study on impact of Innovative Ideas and Digital Fluency on the performance of the Generation Z workforce.
Jayashree Sapra, Nishanth P
Innovative ideas, Digital fluency, Gen – Z workforce.
The Generation Z workforce have changed the dynamics of the business environment significantly with their unique perspective towards work. This Generation of employees are easy adaptors of technology and have an unconventional style of working. The paper focuses on the impact of the innovative ideas and digital fluency on the performance of the Generation Z at the workplace. The study was conducted with 205 respondents and the data was analysed by conducting a Multiple Linear Regression (MLR) test. The results showed a positive relationship between the dependent and the independent variables.
Article Details
Unique Paper ID: 161394

Publication Volume & Issue: Volume 10, Issue 3

Page(s): 552 - 560
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