Archana Gubba, K.Kundan Sri, Mohammed Sameer, Mr.Mohammed Ayaz Uddin
Keywords:
Social media, Sentiment Analysis, Emotion, Review, Valuable insights.
Abstract
This project investigates the growing significance of sentiment analysis in the era of social media dominance, providing a comparative analysis of methodologies and challenges encountered. It explores sentiment analysis's transformative impact on understanding user-generated content, employing machine learning and NLP techniques. Practical application is demonstrated through a product opinion analysis on social media. Across various domains, sentiment analysis shapes decision-making processes, particularly in business and marketing, by analyzing customer feedback to enhance product development and brand perception. The paper offers valuable insights for practitioners, aiding in the selection of appropriate methodologies for diverse social media sentiment analysis applications, categorizing sentiments into positive, negative, or neutral automatically.
Article Details
Unique Paper ID: 162563
Publication Volume & Issue: Volume 10, Issue 10
Page(s): 329 - 333
Article Preview & Download
Share This Article
Join our RMS
Conference Alert
NCSEM 2024
National Conference on Sustainable Engineering and Management - 2024