Trait Theory of Personality

  • Unique Paper ID: 166001
  • Volume: 11
  • Issue: 1
  • PageNo: 2227-2229
  • Abstract:
  • Trait theory in psychology rests on the idea that people differ from one another based on the strength and intensity of basic trait dimensions. They purchase goods and services based on their peculiarity. The theory also suggests that people have certain basic traits, and it is the strength and intensity of those traits that account for personality differences. The trait approach to personality is one of the major theoretical areas in the study of personality. Trait theory suggests that individual personalities are composed of broad characters. Personality refers to the permanent characteristics and behavior that comprise a person's way of adjustment to life, his interests, desires, beliefs, what he/she thinks of self, hobbies, interests, values, abilities and emotions.

Cite This Article

  • ISSN: 2349-6002
  • Volume: 11
  • Issue: 1
  • PageNo: 2227-2229

Trait Theory of Personality

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