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@article{178288,
        author = {Indu},
        title = {The vibrant tapestry of Indian folk art: preserving cultural heritage},
        journal = {International Journal of Innovative Research in Technology},
        year = {2025},
        volume = {11},
        number = {12},
        pages = {3023-3027},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=178288},
        abstract = {India’s diverse cultural tapestry is richly reflected in its folk art, embodying aesthetic and communal values that have endured for centuries. From Madhubani paintings in Bihar to Kalamkari art in Andhra Pradesh, each of India’s 36 states and union territories displays distinct cultural identities through unique artistic forms. Art styles like Maharashtra’s Warli paintings and Odisha’s Patachitra highlight the depth of India’s artistic diversity. These art forms, often adorned with religious and mystical motifs, are valued not only for their traditional beauty but also for their economic potential in international markets. Despite this potential, however, Indian folk art faces challenges due to limited public awareness and economic instability. While Indian craftsmanship across media like cloth, wood, clay, and metal is gradually gaining global recognition, the lack of widespread support leaves these traditional arts vulnerable to cultural isolation.},
        keywords = {Indian folk art, Madhubani paintings, Kalamkari, Patachitra, Cultural heritage, Handicrafts industry},
        month = {May},
        }