Analysis of Luxury Brand Management: Focus on Nur Majan Company in Oman

Q: How many days will it take for my paper to be published?

The review time for papers is not fixed. However, if the paper is accepted and the author completes the processing charges formalities, the paper will be published within a few working days.

Q: I would like to receive a hard copy of the journal materials. Are there any additional charges?

You can log in to the author portal and pay 500 INR to receive the hard copy materials.

Dr Khan Saifullah; Fatema Mohammed Ghanim Al-Khamisani; Badr Alduja Ahmed Aamir Al-Kharusi; Ghaida Abdulaziz Al-Alawi

Analysis of Luxury Brand Management: Focus on Nur Majan Company in Oman

Authors: Dr Khan Saifullah, Fatema Mohammed Ghanim Al-Khamisani, Badr Alduja Ahmed Aamir Al-Kharusi, Ghaida Abdulaziz Al-Alawi

Unique Paper ID: 165176
Volume: 11
Issue: 1
PageNo: 680-683

Keywords: Luxury Brand Marketing Strategies Customer Experience Innovation Brand Identity Competition

Abstract:
This research analyzes the luxury brand management strategies of Nur Majan watches, an Omani brand renowned for its luxurious and elegant timepieces. The study investigates how the company manages its brand, implements marketing and design strategies, and maintains its reputation for exclusivity and quality. The research includes a survey of 80 clients and interviews with Nur Majan employees to understand the brand's management strategies.

Download article

email to a friend

Cite This Article

ISSN: 2349-6002
Volume: 11
Issue: 1
PageNo: 680-683

Analysis of Luxury Brand Management: Focus on Nur Majan Company in Oman

Available:https://ijirt.org/article?manuscript=165176

Impact Factor
8.01 (Year 2024)

UGC Approved
Journal no 47859

Join Our IPN

IJIRT Partner Network

Submit your research paper and those of your network (friends, colleagues, or peers) through your IPN account, and receive 800 INR for each paper that gets published.

Join Now