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@article{169241,
        author = {Venkatesha G B and Manjunath C V},
        title = {The Impact of Corporate Culture in Mergers and Acquisitions},
        journal = {International Journal of Innovative Research in Technology},
        year = {2024},
        volume = {11},
        number = {6},
        pages = {715-716},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=169241},
        abstract = {Mergers and acquisitions are a common strategy for organizations to adapt to changing business conditions and capitalize on new opportunities. These transactions help companies expand their operations and diversify their portfolios. Improve their competitiveness. However, the successes of mergers and acquisitions, the corporate cultures of the participating organizations have a significant impact. This study investigates the significance of corporate culture in mergers and acquisitions. The analysis highlights Differences in organizational values, norms, and practices can significantly impact the integration process, and, ultimately, the success of the merger or acquisition. This study looks at key factors like communication, employee engagement, and cultural. Alignment and examines strategies for effectively managing the cultural integration process. During merger and acquisitions. The results indicate that a thorough comprehension and proactive management of corporate culture is critical for organizations trying to navigate the complex landscape of Mergers and acquisitions, and reap the full benefits of these strategic initiatives. By addressing cultural considerations throughout the merger or acquisition process allows companies to Increase the likelihood of successful integration and achieve the desired results.},
        keywords = {Mergers and acquisitions, Corporate culture,  communication and  employee engagement},
        month = {November},
        }