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@article{171444,
        author = {Rashi Dubewar and Anusha Tuljapurkar and Hursh praneeth and Siddarth sunkara},
        title = {Study on how banks promote financial inclusion and reduce the unbanked population with respect to (sbi vs kotak)},
        journal = {International Journal of Innovative Research in Technology},
        year = {2024},
        volume = {11},
        number = {7},
        pages = {3261-3270},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=171444},
        abstract = {This research paper analyzes the financial inclusion strategies of the State Bank of India (SBI) and Kotak Mahindra Bank in India. Both banks have made significant efforts to reach the unbanked population, with SBI focusing on traditional banking services through its extensive branch network and government initiatives. In contrast, Kotak utilizes technology-driven solutions to engage a younger, tech-savvy audience. The analysis indicates that while both banks have made commendable strides, they face distinct challenges. SBI's bureaucratic processes and limited digital reach can impede its efforts, whereas Kotak's reliance on technology may exclude individuals who are less familiar with digital tools. To enhance financial inclusion, both banks should prioritize streamlining their processes, expanding digital infrastructure, and improving customer education. By addressing these challenges, they can contribute to creating a more inclusive financial landscape for all Indians.},
        keywords = {},
        month = {December},
        }